Lead Generation Via Calling
Not so fast! Cold calling is not dead.
No one likes receiving cold calls. No one really likes making cold calls. And while inbound marketing is a necessary part of your overall marketing strategy, it has not replaced cold calling as an effective, efficient way of reaching customers.
Cold calling is one of the best techniques you can use for lead generation marketing. Unlike other advertising strategies, this option puts you into direct contact with consumers.
We've an experienced team for B2B and B2C campaigns. We work for 24*7 as we've a domestic as well as International clients.
We’ve our separate data team in our company. They work on LinkedIn contacts and verify the data. We get data from data vendors as well. Still, we follow only LinkedIn to confirm final verification of prospects.
Lead Generation Via Digital Marketing
Digital marketing encompasses all marketing efforts that use an electronic device or the internet.Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.
We do email marketing, whatsapp marketing, sms marketing, PPC and IVR blasting as per requirement.
A seasoned inbound marketer might say inbound marketing and digital marketing are virtually the same thing, but there are some minor differences. And conversations with marketers and business owners in the U.S., U.K., Asia, Australia, and New Zealand, We've learned a lot about how those small differences are being observed across the world.
While traditional marketing might exist in print ads, phone communication, or physical marketing, digital marketing can occur electronically and online. This means that there are a number of endless possibilities for brands including email, video, social media, or website-based marketing opportunities.
Social Media Marketing
Why would a search marketer — or a site about search engines — care about social media? The two are very closely related.
Social media often feeds into the discovery of new content such as news stories, and “discovery” is a search activity. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content. Social connections may also impact the relevancy of some search results, either within a social media network or at a ‘mainstream’ search engine.
We do ads on Facebook, Instagram, Linkedin, Google my business. It's always a branding and we do paid ads as per client's budget and requirements.
This practice promotes your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business.
Pay Per Click (PPC)
PPC is a method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Ads, which allows you to pay for top slots on Google's search engine results pages at a price "per click" of the links you place. Other channels where you can use PPC include:
Paid ads on Facebook: Here, users can pay to customize a video, image post, or slideshow, which Facebook will publish to the newsfeeds of people who match your business's audience.
Twitter Ads campaigns: Here, users can pay to place a series of posts or profile badges to the news feeds of a specific audience, all dedicated to accomplish a specific goal for your business. This goal can be website traffic, more Twitter followers, tweet engagement, or even app downloads
Sponsored Messages on LinkedIn: Here, users can pay to send messages directly to specific LinkedIn users based on their industry and background.
Data Entry / Data Mining / Contact Discovery
Data mining is looking for hidden, valid, and potentially useful patterns in huge data sets. Data Mining is all about discovering unsuspected/ previously unknown relationships amongst the data. It is a multi-disciplinary skill that uses machine learning, statistics, AI and database technology.The insights derived via Data Mining can be used for marketing, fraud detection, and scientific discovery, etc.Data mining is also called as Knowledge discovery, Knowledge extraction, data/pattern analysis, information harvesting, etc.
Contact Discovery helps you accelerate your new prospects who resemble your best customers. The world is full of opportunities, but how can you keep generating new qualified leads without having the right information about the right buyer. We provide sales and marketing contact database which is customized with high accuracy and relevancy as per your requirements. Global contact discovery platform unlocks your business’s full potential by increasing prospecting effectiveness. All our sourcing data is clean, accurate & reliable that is constantly refreshed in real time, which means increased engagement, optimized conversion and good ROI on sales and marketing campaigns.